Associate Director, Performance Marketing

Location: United States

Company

hirify.global builds social-first ecosystems that connect brands with modern consumer journeys through strategy, talent, media, technology, and culturally relevant creativity.

What you will do

• Lead integrated performance marketing strategy across a portfolio of clients, primarily across paid social, with paid search and programmatic support where required.
• Manage and develop Managers while raising strategic quality and execution standards across client pods.
• Own senior client relationships, act as an escalation point, and advise stakeholders at VP and GM level.
• Develop quarterly, semi-annual, and annual business reviews and identify opportunities to expand client scopes.
• Set measurement, attribution, and quality assurance standards, including platform attribution, Google Analytics, incrementality, lift testing, and retail or commerce measurement.
• Optimize media budgets through forecasting and reallocation, create scalable playbooks, and introduce social commerce, TikTok Shop, new platforms, and AI-enabled workflows.

Requirements

• 6+ years of experience in performance marketing strategy, execution, and measurement across paid social, paid search, and programmatic.
• 2+ years of experience managing, mentoring, and supporting team members.
• Experience leading strategy across multiple complex client accounts.
• Strong expertise in measurement and attribution across owned, retail, e-commerce, direct-to-consumer, and social commerce outcomes.
• Strong storytelling, stakeholder influence, organization, accountability, and client communication skills.
• Experience collaborating cross-functionally in a fast-paced integrated agency environment.

Culture & Benefits

• Open, collaborative, creative, and fast-paced working environment.
• Growth-oriented culture with opportunities to expand scope and responsibility.
• Compensation is performance-led, market-aligned, and reviewed through formal performance reviews and regular check-ins.
• hirify.global is committed to diversity, equity, and inclusion.
• Accommodations are available for candidates participating in the recruiting and selection process.
• Hiring decisions are made by human hiring teams; AI note-taking tools may be used during interviews.