3 дня назад
Associate Director, GU Key Customer Strategy Marketing
195 000 - 277 500$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Associate Director, GU Key Customer Strategy Marketing (Pharmaceutical Marketing): Developing and executing GU brand strategy through key customer engagement, advisory boards, market intelligence, and peer-to-peer education resources with an accent on strategic insight capture, stakeholder collaboration, and compliant pharmaceutical promotion. Focus on analyzing market and competitor events, shaping account strategies, tracking brand performance, and presenting commercial implications to senior leadership.
Location: Alameda, California, United States; office-based working environment with up to 30% travel.
Base salary: $195,000–$277,500 annually, depending on geographic market, qualifications, experience, and internal equity.
Company
is a biotechnology company developing and commercializing pharmaceutical products, with a focus on oncology.
What you will do
- Develop and execute GU brand strategy through key customer engagement, advisory boards, and strategic insight capture.
- Partner with Field Based Marketing, Sales, Access, Commercial, Medical, and other stakeholders on priority accounts, institutions, and regional initiatives.
- Lead advisory board planning, content development, vendor coordination, budget management, compliance, and presentation of outputs.
- Develop peer-to-peer speaker bureau content aligned with brand strategy and support field teams.
- Monitor congress data events, market developments, competitor promotion, and customer engagement tactics to identify trends and competitive threats.
- Track marketing KPIs and present brand performance and commercial implications to senior leadership and field organizations.
Requirements
- Master’s degree in a related discipline with 9 years of relevant experience, or a BS/BA degree with 11 years of relevant experience, or an equivalent combination.
- Experience in product marketing, field sales, or market research and analysis within the pharmaceutical or biotechnology industries.
- Experience in pharmaceutical marketing, brand strategy development, and interaction with key opinion leaders and account stakeholders.
- Ability to prioritize and delegate, influence without authority, collaborate across functions, and translate research and stakeholder input into strategic action.
- Strong strategic thinking, initiative, creativity, presentation, verbal, and written communication skills.
- Understanding of FDA regulations for pharmaceutical drug promotions and Legal, Medical, and Regulatory review processes.
Nice to have
- Oncology experience.
- Management consulting experience.
Culture & Benefits
- Collaborative office environment designed to support close teamwork, idea sharing, and creativity.
- Equipment provided, including dual monitors and ergonomic chairs.
- Employee benefits include 401(k) contributions, medical, dental, and vision coverage, life and disability insurance, and flexible spending accounts.
- Eligibility for a discretionary annual bonus or sales-based incentive plan, plus company stock purchase and long-term incentive opportunities.
- Fifteen accrued vacation days in the first year, 17 paid holidays including a company-wide winter shutdown, and up to 10 sick days annually.
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