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Product Marketing Specialist

Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
France
RUВакансия из Hirify RU, списка российских tech-компаний

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TL;DR
Product Marketing Specialist (IT products): Promoting software products on international markets through market research, SEO, content creation, websites, social media, exhibitions, and strategic partnerships with an accent on cross-team coordination and product analytics. Focus on developing detailed promotion plans, analyzing performance data, building product communities, and communicating complex technologies clearly.

Location: Issy-les-Moulineaux, France

Company

Develops products that help users automate routine business processes.

What you will do

  • Maintain current product information on websites and social media platforms.
  • Create and implement detailed product promotion plans for international markets.
  • Write articles about product technologies and publish them on third-party resources.
  • Coordinate communications with branch teams and technical leads.
  • Prepare product releases and digests for internal and external communications.
  • Develop the product community, strategic partnerships, and product promotion at industry exhibitions.

Requirements

  • At least 4 years of relevant professional experience.
  • Specialized education and practical experience launching and promoting IT products on international markets.
  • Experience researching markets and competing products, identifying high-demand functionality, and defining follow-up improvements.
  • Understanding of analytics tools, statistics collection, keyword research, and SEO optimization.
  • Ability to work autonomously, make independent decisions, and coordinate effectively across teams.
  • Ability to work in an international, multicultural environment and manage multiple projects.

Nice to have

  • Published articles about technologies.
  • Very good English, French, and Russian.
  • Experience developing open-source communities and participating in specialized conferences.

Culture & Benefits

  • Focus on quality results rather than process.
  • Autonomous work with opportunities to make independent decisions.
  • Participation in an international team with different cultural traditions.
  • Opportunity to contribute to products focused on convenience and simplicity for users.

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