Meta Ads & Digital Marketing Specialist (AI)

Location: Remote — work from anywhere in the world

Company

AI-focused software company building productivity tools including generative AI email and note-taking products.

What you will do

• Lead the strategy, execution, and optimization of Meta Ads campaigns across Facebook and Instagram.
• Use Meta Pixel, Meta Ads Manager, and Google Analytics to track performance, improve conversions, and refine retargeting.
• Write persuasive ad copy and collaborate with designers to develop high-impact campaign creatives.
• Monitor campaign performance and conversion rates daily, identify trends, and optimize return on investment.
• Align marketing campaigns with broader business goals and collaborate directly with the CEO on growth strategy.

Requirements

• Proven experience running successful Meta Ads campaigns on Facebook and Instagram.
• Hands-on expertise with Meta Pixel for tracking, retargeting, and conversion optimization.
• Strong analytical skills and experience with digital marketing analytics tools.
• Ability to combine creative ad copy and design thinking with data-driven optimization.
• Strong communication skills and the ability to work autonomously while collaborating effectively in a small team.

Nice to have

• Experience with A/B testing and campaign optimization techniques.
• Familiarity with Google Ads, LinkedIn Ads, TikTok, or other digital advertising platforms.
• Interest in AI, technology, and marketing innovation.

Culture & Benefits

• Remote-first role with work-from-anywhere flexibility.
• High autonomy in a flexible, results-driven environment.
• Direct exposure to company leadership and opportunities to influence business growth.
• International team of approximately 10 people distributed across 8 countries.
• Access to ongoing training, conferences, and professional development.

Hiring process

• Submit a CV and explain your interest in joining the company.