Digital Performance Specialist

Company

Defence technology organisation focused on cognitive defence, strategic intelligence, information environment assessment, audience research, operational simulation, and campaign dissemination.

What you will do

• Analyse website traffic in GA4 and compare CPM, CPC, CTR, conversion rates, and cost per result across channels.
• Run and optimise selected paid advertising accounts, including budgets, targeting, and creative rotation.
• Optimise conversion funnels through A/B testing from first contact to the desired user action.
• Consolidate reporting from channels and vendors into a single dashboard.
• Benchmark channel and vendor quality, identify anomalies such as bot traffic or inflated figures, and provide clear recommendations.

Requirements

• At least 3 years of experience in digital analytics, performance marketing, or a similar quantitative role.
• Strong mathematics and statistics skills, including the ability to assess whether A/B test results are meaningful.
• Product mindset, curiosity about data, and the ability to identify opportunities for channel and funnel improvement.
• Healthy skepticism when validating data and interpreting what it does and does not show.
• Ability to explain analytical findings clearly to non-analysts.

Culture & Benefits

• Culture focused on focus, elegance, speed, experimentation, and the philosophy of play.
• Competitive market salary with performance-based progression opportunities.
• Opportunity to work on information operations and cognitive warfare challenges.
• Exposure to emerging doctrine, policy, frontier research, and leading industry conferences.
• Unlimited vacation and leave policies.
• Headquarters in London and Kyiv, with presence in key democratic capitals.