Social Media Director

Location: Norwich, United Kingdom; hybrid workplace

Company

hirify.global is a global marketing consultancy creating brand-and-demand marketing programmes for clients operating in complex markets.

What you will do

• Translate global social media direction into regional, market, or divisional strategies, annual plans, priorities, and success measures.
• Lead governance, workflows, approvals, compliance, reporting standards, quality control, and operational delivery across social media teams.
• Manage and develop senior managers, leads, managers, and specialist contributors through coaching, mentoring, performance management, and workforce planning.
• Act as a senior client partner, providing strategic counsel, supporting account growth, and contributing to budgets, proposals, pitches, and commercial planning.
• Integrate social programmes with PR, Paid Media, Creative, Analytics, and Client Services across markets.
• Build performance measurement frameworks and use data, audience insight, testing, automation, and AI to improve campaign effectiveness and delivery.

Requirements

• 10+ years of experience in marketing, communications, social media, or digital marketing, including 6–8 years in social leadership roles.
• Experience managing multi-team social media structures and leading senior managers or equivalent roles.
• Proven ability to translate strategy into operational plans, governance, and delivery across multiple clients, markets, or business areas.
• Strong experience with complex, multi-platform social media programmes and integrated campaigns.
• Experience partnering with Paid Media, Creative, Analytics, PR, Client Services, and other connected disciplines.
• Strong capabilities in social media planning, platform knowledge, performance measurement, operational leadership, people management, communication, and stakeholder management.

Nice to have

• Experience leading regional or multi-market social media programmes.

Culture & Benefits

• Hybrid working with flexible arrangements and paid time off.
• Continuous performance management, regular feedback, coaching, and career development.
• Training and professional learning programmes.
• Cross-functional collaboration in a global team with knowledge-sharing and recognition programmes.
• Family-friendly policies, parental leave, wellbeing resources, and employee resource groups.

Hiring process

• Application review and screening call.
• Hiring manager interview and technical challenge if applicable.
• Meet the team, decision, and onboarding.