Marketing Analyst (M&A)

Location: Remote from Canada, Mexico, Central America, South America, Spain, or Portugal

Visa sponsorship or assistance is not offered.

Company

hirify.global operates a global network connecting companies with on-demand business, design, and technology talent.

What you will do

• Build and maintain marketing data infrastructure from advertising impressions and clicks through lead acquisition and revenue.
• Integrate Google Analytics, Google Ads, and other paid advertising platforms.
• Assess and integrate marketing data from newly acquired companies, establishing tracking, attribution, and reporting.
• Analyze paid advertising performance, including spend efficiency, CAC, funnel conversion, lead value, ROAS, and LTV.
• Build models, forecasts, Tableau reports, SQL scripts, prototypes, and diagnostic analyses to guide marketing and business decisions.
• Partner with business analysts and leaders to connect marketing performance with revenue, unit economics, operations, and financial outcomes.

Requirements

• 3+ years of experience in data analysis, analytics, or business intelligence with a focus on marketing analytics.
• Bachelor’s degree in a relevant field; strong foundations in mathematics, science, finance, engineering, or statistics.
• Experience analyzing paid advertising performance and translating results into LTV, CAC, and ROAS.
• Experience owning marketing data infrastructure, including tracking, attribution, data pipelines, and reporting.
• Proficiency in SQL and experience with BI tools such as Tableau, Qlik, or Power BI.
• Written and verbal communication must be in English.

Nice to have

• Experience with R, Python, or MATLAB.
• Advanced degree or MBA.
• Startup, early-stage business, or M&A integration experience.
• Experience with process improvement and probability and statistics.

Culture & Benefits

• Fully remote work with a distributed workforce.
• Opportunity to support multiple new businesses and acquired companies.
• Fast-paced environment with diverse stakeholders and complex business challenges.
• Use of generative AI tools such as Claude, Gemini, or ChatGPT to accelerate analysis, automation, and reporting.

Hiring process

• Onboarding includes learning hirify.global’s history, culture, vision, and the operations of key business teams.
• The first months focus on assessing existing tracking, attribution, metrics, dashboards, and models before delivering initial infrastructure and ROAS/LTV reporting.