TikTok Shop / Organic Creative Strategist (TikTok)

Location: Remote - USA

Company

hirify.global is a direct-to-consumer wellness company founded in 2019 that produces mushroom coffee and is expanding across mass retail and additional product categories.

What you will do

• Monitor TikTok trends, sounds, formats, and creator behaviors, adapting relevant trends for hirify.global.
• Develop organic content strategies for multiple branded and non-branded TikTok accounts.
• Write TikTok-native concepts and scripts covering hooks, narratives, and calls to action.
• Create briefs for TikTok Shop affiliates and develop concepts that support product conversion.
• Brief creators, direct shoots, coordinate editors, and oversee content from concept through post-production.
• Review watch time, engagement, click-through, and affiliate performance data to improve the creative pipeline.

Requirements

• At least 2 years of experience writing or strategizing TikTok content, supported by a portfolio demonstrating trend adaptation.
• Proven contribution to viral or high-performing TikTok content for a brand or as a creator.
• Strong scriptwriting skills, including TikTok-native hooks, narrative arcs, and calls to action.
• Deep understanding of TikTok Shop content mechanics and affiliate conversion.
• Experience working across branded and non-branded content approaches.
• Experience briefing or directing creators, editors, or production teams and using performance data to guide creative decisions.

Culture & Benefits

• Full-time remote work in the USA.
• Lean, fast-moving, mission-driven environment focused on daily wellness.
• Opportunity to support a TikTok Shop operation and multi-channel expansion.