12 дней назад
CPG Paid Advertising Strategist, Client Experience
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
CPG Paid Advertising Strategist, Client Experience (Paid Advertising/AI): Owning paid social and paid media campaigns for client accounts with an accent on cross-channel execution, budget pacing, optimization, reporting, and client communication. Focus on building campaign strategies, managing testing roadmaps, using performance data to identify risks and opportunities, and applying AI technologies to improve business processes.
Location: Remote - Colombia
Company
is an AI-native growth firm that combines strategic marketing expertise, proprietary technology, and performance data to help brands achieve measurable growth.
What you will do
- Own the execution and performance of paid social and paid media campaigns across platforms including Google, Meta, TikTok, Pinterest, LinkedIn, YouTube, and Bing.
- Build and produce campaigns end to end, manage optimizations, pace budgets, and maintain high-quality delivery across channels.
- Develop proactive strategy recommendations, identify performance risks and opportunities, and maintain client testing roadmaps.
- Own reporting and weekly client progress recaps, translating performance data into insights, recommendations, and clear next steps.
- Communicate strategy and performance internally while coordinating tactical execution with Specialists and account leadership.
- Use AI technologies and the company's technology ecosystem to improve marketing and business processes.
Requirements
- Must be based in Colombia for this remote role.
- Advanced spoken and written English is required.
- 2–3 years of digital marketing experience, including 1–2 years in an agency environment.
- Hands-on experience with at least two paid advertising channels, including campaign development, bid optimization, keyword research, ad copy development, and campaign optimization.
- Proficiency with Google or Microsoft Office suites and Google Analytics.
- Strong understanding of full-funnel marketing, communication, organization, project management, and client-facing presentations.
Nice to have
- Experience with additional paid advertising networks such as Snapchat or other applicable platforms.
- Ability to adapt strategy to changing market conditions and learn independently.
Culture & Benefits
- People-first culture focused on diversity, inclusion, accountability, curiosity, and meaningful client outcomes.
- Collaboration across strategists, creatives, analysts, technologists, Specialists, and account leadership.
- Work with proprietary AI and intelligence platforms, including Omega, Iris, and the Nova ecosystem.
- Performance expectations include client retention, team retention, and ownership of channel production and account performance.
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