9 дней назад
Media Manager, CPG
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Media Manager, CPG (Paid Advertising): Executing and optimizing direct-response paid advertising campaigns for e-commerce clients across Meta, Google, TikTok, and other channels with an accent on campaign accuracy, budget pacing, reporting, and performance analysis. Focus on developing test hypotheses, managing client testing roadmaps, communicating data-backed insights, and using AI-powered tools to improve campaign efficiency.
Location: Remote from Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, Honduras, Mexico, Nicaragua, or Peru
Company
is an AI-native growth firm that combines digital marketing expertise, proprietary technology, and performance data to help brands grow.
What you will do
- Execute and optimize paid advertising campaigns across Meta, Google, TikTok, and other platforms.
- Manage campaign setup, tracking, naming conventions, quality assurance, budgets, pacing, and performance monitoring.
- Develop growth opportunities and test hypotheses, maintain testing roadmaps, and recommend data-backed optimizations.
- Prepare and present performance reports and recaps using clear data storytelling.
- Collaborate with lead strategists and clients while incorporating client objectives, constraints, and brand requirements.
- Use Nova ecosystem tools and AI technologies to improve strategy, analysis, efficiency, and operational workflows.
Requirements
- Advanced spoken and written English is required.
- 1–2 years of digital marketing experience, including at least 1 year in direct-response e-commerce marketing.
- At least 1 year of experience with Meta or Google Ads, paid advertising strategy, and direct-response campaigns.
- At least 1 year of experience with Google Analytics, Shopify, and client-facing communications.
- Excellent Excel and data analytics skills, including advanced Excel features.
- Strong ownership, organization, time management, problem-solving, and continuous-learning skills.
Nice to have
- Agency experience.
- Experience with TikTok Ads, LinkedIn Ads, Pinterest Ads, lead generation, or B2B marketing.
- Experience with additional technical and advertising platforms.
Culture & Benefits
- People-first culture focused on diversity, inclusion, accountability, curiosity, and collaboration.
- Work with strategists, creatives, analysts, and technologists across client strategy, execution, and measurement.
- Access to proprietary AI and intelligence platforms, including Omega, Iris, Power Circuit, and nova Creative Affinity.
- Opportunity to contribute process improvements, new ideas, and operational efficiencies.
- Performance expectations include managing a full workload aligned with $20K revenue per employee and supporting 90% client retention.
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