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4 часа назад

Creative Strategist & Producer (Crypto)

83 400 - 166 800$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Creative Strategist & Producer (Crypto): Developing concept-led creative briefs and producing paid, organic, and social content for Kraken’s consumer growth campaigns with an accent on cultural insight, platform-native execution, and performance-driven creative. Focus on spotting trends, reacting to news cycles, creating fast-turnaround content, and navigating regulatory constraints while improving campaign testing.

Location: Remote within the United States

Salary: $83.4K–$166.8K annual base salary, plus potential bonus and equity.

Company

hirify.global is a crypto platform providing spot trading, margin, futures, staking, and OTC services for individual and institutional clients.

What you will do

  • Identify cultural trends, competitor activity, audience signals, comments, and performance data that can become timely creative ideas.
  • Write complete, concept-led briefs for paid static and motion campaigns in partnership with Product Marketing and Performance Marketing.
  • Develop original concepts for paid and social channels and help other teams improve their briefs.
  • Create paid and organic content in the formats best suited to your creative strengths, including memes, AI video, or on-camera content.
  • Use performance data and social listening to generate stronger creative angles and inform testing.
  • Partner with Product Marketing, creatives, designers, and compliance to ship work quickly while maintaining brand and regulatory standards.

Requirements

  • 5+ years of experience in creative strategy, social, content, or performance creative within a high-volume in-house team, brand, or agency.
  • Portfolio including concept-led briefs or decks, shipped work, performance results where available, and an idea developed from cultural or data insight.
  • Proactive, self-directed approach with the ability to find ideas, pitch them, and drive execution with light direction.
  • Strong pop-culture awareness, comedic instinct, copywriting ability, and understanding of platform-native creative across Meta, TikTok, YouTube, Reddit, and X.
  • Ability to understand creative performance metrics, use social listening, and produce clear briefs covering objectives, audiences, hooks, platforms, formats, and constraints.
  • Comfort working quickly through multiple review rounds and within regulatory, risk-warning, and market-specific requirements.

Nice to have

  • Experience in fintech, crypto, gaming, or another regulated category.

Culture & Benefits

  • Remote work for applicants in the United States.
  • Compensation includes potential bonus, equity, wellness allowance, and additional US benefits such as medical, dental, vision, and 401(k).
  • Collaboration with globally distributed colleagues across Product Marketing, Performance Marketing, Content & Social, Lifecycle, regional leads, creatives, and designers.
  • Applications are accepted on an ongoing basis unless a specific deadline is provided.

Hiring process

  • A portfolio is required with the application.
  • Job-related skills or work-style assessments may be used alongside experience and interviews.

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