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16 часов назад

User Acquisition Lead (Software)

Тип работы
fulltime
Грейд
lead
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
User Acquisition Lead (Software): Developing and implementing user acquisition strategies to expand the customer base with an accent on campaign optimization, ROI improvement, and conversion growth. Focus on managing acquisition budgets, leading A/B testing, analyzing performance metrics, and aligning marketing initiatives with cross-functional business goals.

Company

hirify.global is expanding its marketing initiatives with a focus on growing the user base and optimizing customer acquisition.

What you will do

  • Develop and implement strategies to increase the customer base.
  • Analyze and optimize marketing campaigns to improve ROI and conversion rates.
  • Collaborate with cross-functional teams to align acquisition efforts with business goals.
  • Manage budgets and forecasts for user acquisition activities.
  • Lead A/B testing initiatives to refine targeting and messaging.
  • Monitor and report on key user acquisition performance metrics.

Requirements

  • 5+ years of experience in user acquisition or digital marketing.
  • Proven success managing user acquisition campaigns.
  • Strong analytical skills and proficiency with data analysis tools.
  • Experience with A/B testing and optimization techniques.
  • Bachelor’s degree in Marketing, Business, or a related field.
  • Excellent communication and interpersonal skills.

Nice to have

  • Familiarity with marketing automation platforms.
  • Experience in a tech or software company.

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