Amazon Shopper Insights & Analytics Manager (Amazon)

Location: Hybrid, ideally based in Oakland or Pleasanton, California, with office attendance three times per week; remote work or other hirify.global hub locations may be considered.

Salary: $109,400–$215,500, $120,300–$237,000, or $131,200–$258,500 annually, depending on work location and labor-cost zone.

Company

hirify.global develops consumer brands and products for a diverse consumer base.

What you will do

• Own and prioritize Amazon shopper and category learning plans tied to key business decisions.
• Analyze shopper motivations, purchase drivers, barriers, discovery paths, conversion, replenishment, and repeat purchase behavior.
• Integrate shopper research, Stackline data, syndicated data, retailer analytics, digital commerce insights, and market intelligence.
• Translate findings into recommendations for assortment, pack and price, product claims, content, merchandising, and retail media.
• Present shopper stories and recommendations to senior leaders, Amazon partners, retail customers, Sales, Marketing, and cross-functional teams.
• Support Annual Vendor Negotiations, Category Strategy Reviews, Commercial Plan Reviews, and multi-year planning while using AI-enabled tools to accelerate learning.

Requirements

• 7+ years of experience in Shopper Insights, Consumer Insights, Customer Insights, Category Management, or a related field.
• Required experience with Amazon business and Stackline, including Beacon, Atlas, and the Shopper Analytics Panel.
• Experience with Power BI or Tableau, Excel, syndicated data, retailer analytics, and sources such as Kantar, Mintel, Circana, NielsenIQ, or Numerator.
• Experience in consumer packaged goods and with retailers or commerce platforms such as Walmart, Instacart, or DoorDash.
• Ability to design and interpret quantitative and qualitative research, synthesize multiple data sources, assess data quality, and make commercial recommendations.
• Ability to present insights to retail customers and senior leaders and influence decisions without direct authority.

Nice to have

• Amazon Marketing Cloud experience.
• Experience with advanced analysis, measurement, and visualization in partnership with Data & Analytics specialists.

Culture & Benefits

• Inclusive, values-based culture focused on professional and personal wellbeing.
• Comprehensive health plans and inclusive fertility and adoption benefits.
• Market-leading 401(k) program with company match.
• Flexible time off, including half-day summer Fridays depending on location.
• Participation in applicable incentive plans.