4 дня назад
Senior Performance Copywriter (CRO)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Performance Copywriter (CRO): Creating conversion-focused copy for cold-traffic campaigns across landing pages, paid ads, video scripts, and funnel assets with an accent on direct-response principles, customer psychology, and performance optimization. Focus on developing A/B test variations, analyzing campaign data, translating technical features into customer benefits, and using AI tools to improve research and production efficiency.
Location: Remote, Czech Republic
Company
is a global IT marketing company delivering scalable, data-informed customer acquisition solutions for B2C clients through digital marketing, IT, design, AI-driven analytics, proprietary MarTech, and sales consulting.
What you will do
- Create conversion-focused copy for landing pages, paid ads, video scripts, advertorials, forms, CTAs, and other funnel assets.
- Research products, customers, competitors, markets, and advertising trends to identify new messaging opportunities.
- Develop headlines, hooks, offers, value propositions, benefits, and creative angles for cold audiences.
- Write accurate and supportable advertising claims that comply with client and platform requirements.
- Create copy variations for structured A/B testing, analyze performance data, and iterate based on results.
- Collaborate with marketers, designers, video editors, media buyers, and other team members while contributing insights to the copywriting knowledge base.
Requirements
- 5+ years of experience in direct response, performance, advertising copywriting, or a similar conversion-focused role.
- Native-level English.
- Strong understanding of direct-response principles, customer psychology, and conversion-focused writing.
- Proven experience writing landing pages, paid advertising copy, performance creative, headlines, hooks, offers, CTAs, and value propositions.
- Experience with cold-audience campaigns, structured A/B testing, marketing performance analysis, and translating technical features into customer benefits.
- Ability to manage multiple clients, niches, and projects while maintaining accuracy, quality, and deadlines.
Nice to have
- Experience using AI tools for research, copy development, analysis, and workflow optimization.
- Curiosity about new tools, formats, and creative approaches.
- Experience adapting successful copy concepts across clients, products, and industries.
Culture & Benefits
- Fully remote work with flexibility to choose a productive and comfortable working environment.
- Paid vacation and unlimited sick days.
- Learning opportunities including books, workshops, and conferences.
- Home-office equipment and furniture expenses covered.
- Medical insurance and an allowance for a flexible fitness program.
- Collaborative, international environment focused on open communication, innovation, and knowledge sharing.
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