4 дня назад
Senior Performance Copywriter (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Performance Copywriter (AI) (CRO/Direct Response): Creating conversion-focused copy for cold-traffic campaigns across landing pages, ads, video scripts, and funnel assets with an accent on customer research, persuasive messaging, and compliance. Focus on developing A/B test variations, analyzing performance data, translating technical features into customer benefits, and using AI tools to improve copywriting workflows.
Location: Remote, Cyprus
Company
is a global IT marketing company delivering scalable, data-informed customer acquisition solutions for B2C clients through digital marketing, IT, design, AI-driven analytics, proprietary MarTech, and sales consulting.
What you will do
- Create conversion-focused copy for cold-traffic campaigns, including landing pages, paid ads, video scripts, advertorials, forms, CTAs, and other funnel assets.
- Research products, customers, competitors, markets, and advertising trends to identify messaging opportunities.
- Develop headlines, hooks, offers, value propositions, benefits, and creative angles that translate technical features into customer-focused messaging.
- Ensure advertising claims are accurate, supportable, and compliant with client and platform requirements.
- Create structured copy variations for A/B testing, analyze performance data, and iterate based on results.
- Collaborate with marketers, designers, video editors, media buyers, and other specialists while using AI tools for research, ideation, analysis, and production.
Requirements
- 5+ years of experience in direct response copywriting, performance copywriting, advertising copywriting, or a similar conversion-focused role.
- Native-level English.
- Strong understanding of direct-response principles, customer psychology, and conversion-focused writing.
- Proven experience writing landing pages, paid advertising copy, performance creative, and copy for cold audiences.
- Experience creating A/B testing variations, reviewing marketing performance data, and improving copy based on results.
- Strong research, proofreading, prioritization, communication, collaboration, and problem-solving skills, including the ability to manage multiple clients, niches, and projects.
Culture & Benefits
- Fully remote work environment with flexibility to choose a productive and comfortable work location.
- Paid vacations and unlimited sick days.
- Learning opportunities through books, workshops, conferences, and other programs.
- Home-office equipment and furniture expenses covered.
- Medical insurance and a flexible fitness allowance.
- Open collaboration within a diverse global team fluent in more than 10 languages.
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