2 дня назад
Head of Commercial Solutions, APAC
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Commercial Solutions, APAC (Media Commercial Strategy): Leading BBC Studios’ commercial solutions strategy across APAC, including integrated solutions, branded content, audience insights and go-to-market planning with an accent on revenue growth, client value creation and scalable operating models. Focus on designing data-led client propositions, connecting cross-functional teams, and implementing governance, AI-enabled workflows and continuous improvement programs.
Location: Singapore
Company
Studios creates and distributes television, audio and digital content globally.
What you will do
- Lead commercial go-to-market strategy across advertising, branded content, sponsorship and partnership opportunities in APAC.
- Develop integrated, data-led solutions combining media, content, storytelling, partnerships and audience capabilities.
- Lead StoryWorks, branded content and production functions, ensuring creative quality, editorial standards and scalable delivery workflows.
- Integrate audience insights, research and market intelligence into propositions, investment decisions and commercial priorities.
- Connect Sales, Editorial, Product, Research, Marketing, Ad Operations and global stakeholders around shared commercial objectives.
- Build SOPs, governance frameworks, KPIs and continuous improvement programs, including the adoption of AI and automation.
Requirements
- Significant leadership experience in integrated marketing, commercial strategy, go-to-market planning, media sales, sales planning or a related commercial function.
- Demonstrated success delivering revenue-driving go-to-market strategies in media, advertising or content.
- Deep understanding of digital, video, streaming, audio, social and cross-platform advertising ecosystems.
- Experience leading cross-functional teams and influencing senior stakeholders in a matrixed environment.
- Experience developing commercial operating models, SOPs, governance frameworks and business process improvements.
- Excellent strategic, analytical, communication, presentation and stakeholder management skills.
Nice to have
- Experience in global media, broadcasting, publishing, advertising or agency environments.
- Experience leading regional teams across APAC markets.
- Knowledge of audience measurement, effectiveness research and market intelligence.
- Experience with organisational transformation, AI-enabled workflows, automation tools or commercial technology platforms.
Culture & Benefits
- Inclusive environment focused on belonging, respect and individual contribution.
- Opportunity to contribute to content that informs, educates and entertains global audiences.
- Employment screening includes reference and eligibility-to-work checks, with additional checks where applicable.
- Applications are accepted online only.
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