UAE National PR Assistant (Luxury Fashion)

Location: United Arab Emirates; UAE National and eligibility to work in the UAE required

Company

hirify.global is a luxury e-commerce and technology business working with leading luxury fashion brands across the Middle East.

What you will do

• Support daily PR, communications, administrative, coordination, and operational activities.
• Assist with media relations, brand campaigns, events, launches, influencer activities, and brand experiences.
• Prepare press releases, media alerts, briefing documents, presentations, reports, and internal communications materials.
• Research media outlets, journalists, influencers, publications, trends, and industry opportunities across the region.
• Maintain media lists, contact databases, coverage trackers, campaign calendars, press assets, and operational records.
• Coordinate with internal teams, external agencies, media contacts, partners, and suppliers to deliver activities on time.

Requirements

• UAE National with eligibility to work in the UAE.
• Currently studying toward or recently completed a degree in Public Relations, Communications, Marketing, Journalism, Media, Fashion, Business, or a related field.
• Strong written and verbal communication skills, attention to detail, organisation, and ability to manage multiple priorities.
• Interest in luxury fashion, e-commerce, media, culture, and brand communications.
• Confidence using Microsoft Office, Google Workspace, spreadsheets, and digital communication tools.
• Fluent English required. Arabic language skills are an advantage.

Nice to have

• Previous internship or experience in PR, communications, marketing, media, events, or luxury fashion.
• Arabic language skills.

Culture & Benefits

• Hands-on exposure to media relations, brand campaigns, events, launches, and influencer activities.
• Collaboration with luxury fashion brands, communications professionals, internal teams, agencies, media contacts, and regional partners.
• Collaborative environment supporting learning, development, and new ideas.
• Structured onboarding and guidance.
• Competitive salary, comprehensive employee benefits, and employee discounts.