E-commerce & Digital Marketing Specialist (Shopify)

Location: Remote, Metro Manila, Philippines. Availability is required for 25–30 hours per week during New Zealand business hours, with an expected transition to full-time within approximately 3 months.

Company

Kataki is a New Zealand-based e-commerce business selling red light and near-infrared light therapy products for people, dogs, cats and horses through a Shopify store.

What you will do

• Maintain and optimize the Shopify store, including products, collections, pages, navigation, apps, integrations, promotions and checkout experience.
• Review conversion metrics, identify customer journey drop-off points, run A/B tests and improve product pages, landing pages, site speed and mobile usability.
• Plan and manage paid campaigns across Meta and TikTok, including audiences, retargeting, tracking, creative testing, budget optimization and performance reporting.
• Create organic social media content for Facebook, Instagram and TikTok, including short-form video, graphics, product demonstrations, captions and customer stories.
• Process orders, support the setup of an ERP integration, resolve synchronization issues and coordinate fulfillment, courier delivery, returns, refunds and exchanges.
• Manage inventory and customer service while documenting workflows, reporting trends and recommending process improvements.

Requirements

• 3–4 years of experience in e-commerce, digital marketing or online store operations.
• Strong hands-on Shopify experience, including store maintenance, optimization and troubleshooting.
• Experience running paid social campaigns on Meta and/or TikTok and understanding conversion rate optimization, A/B testing and e-commerce analytics.
• Experience with order processing, fulfillment, inventory management and ERP or inventory systems integrated with Shopify.
• Excellent written and spoken English, with the ability to produce customer-ready content and replies.
• Must be available during New Zealand business hours and have reliable internet plus a professional home-office environment.

Nice to have

• Direct experience with Shopify and Odoo integrations.
• Experience in health, wellness, beauty, fitness or pet products.
• Experience marketing to consumers, pet owners and equestrian customers.
• Experience with Klaviyo email and SMS automation or advertising standards for health and wellness products.
• Previous remote experience with a New Zealand or Australian e-commerce business.

Culture & Benefits

• Remote, hands-on role spanning marketing, store operations, systems and customer service.
• Part-time schedule of 25–30 hours per week initially, with expected progression to full-time as order volume and responsibilities grow.
• Work directly with the Founder / Business Owner.
• Opportunity to document and improve workflows as the e-commerce business scales.