Associate 2 Brand Manager (Video Games)

Location: Austin, Texas, United States; in-person/in-office only

Company

Game publisher and developer focused on publishing and developing major franchises and original projects across platforms.

What you will do

• Support go-to-market strategies and integrated marketing campaigns for game launches.
• Assist with product and brand positioning based on audience insights, behaviors, and attitudes.
• Coordinate the production, review, routing, and tracking of campaign assets such as key art, trailers, advertising, digital, social, and promotional materials.
• Track campaign budgets, process purchase orders, and maintain spend records for assigned titles.
• Collaborate with product, QA, publishing, creative agencies, media agencies, licensing partners, and other external stakeholders.
• Track game development progress and update launch action plans as projects evolve.

Requirements

• Bachelor’s degree in a related field.
• 2–5 years of experience bringing products to market or supporting marketing campaigns in the games or entertainment industry.
• Experience with integrated campaign management and external partner relationships.
• Understanding of video game publishing and the marketing content pipeline from concept to shipping.
• Strong written, oral communication, and presentation skills, with a balance of creative and quantitative abilities.
• Active interest in games, gaming industry trends, digital media, social marketing, and cultural trends.

Culture & Benefits

• Collaborative work across marketing, product, QA, publishing, and external creative teams.
• Work environment centered on creativity and high-quality game development.
• Equal employment opportunity and a workplace free from discrimination and harassment.