Global Media Relations Director (GenAI)

Location: Regular work from a BCG office or in person with clients, typically around 50% of working time, depending on business needs and local policies.

Company

hirify.global is a global management consulting firm helping organizations address complex business challenges, drive transformation, and build competitive advantage.

What you will do

• Identify thought leadership, commentary, and spokesperson opportunities aligned with the news agenda.
• Develop external communications plans and media strategies for BCG campaigns, practice areas, commercial priorities, and key markets.
• Build relationships with top-tier media outlets and relevant BCG experts, and deliver hands-on media relations support.
• Create media toolkits, pitch notes, talking points, and social media copy while amplifying content across events, social, and paid channels.
• Advise practice area and regional leaders, deliver media training, and support reputation management and crisis response.
• Manage Global Media Relations Team members and agency support, use analytics to improve strategy, and lead adoption of GenAI and other technologies.

Requirements

• 10–12+ years of experience shaping media strategy for major brands, markets, or portfolios.
• Proven experience managing performance and developing media or communications professionals and agency partners.
• Experience developing and delivering measurable B2B media and communications strategies for portfolios, regions, or enterprise priorities.
• Ability to align content ideation with commercial objectives and media outcomes.
• Deep senior-level relationships with top-tier media outlets.
• Experience using new technologies to drive communications innovation and performance improvements.

Nice to have

• Experience writing for a major media outlet.

Culture & Benefits

• Regular in-person collaboration supports mentorship, professional development, connection, and teamwork.
• Work is organized across global teams and functions, with collaboration across Marketing & Communications.
• Equal opportunity employment is provided in accordance with applicable law.