Senior Marketing Manager (AdTech)

Company

hirify.global is an international company offering a hybrid work environment.

What you will do

• Develop positioning, value propositions, messaging, and go-to-market materials across the product portfolio.
• Plan and launch acquisition campaigns across performance marketing, content, email, partnerships, referrals, SEO, and paid channels.
• Own the funnel from first touch through activation, onboarding, and reactivation.
• Acquire publishers and creators through outreach, communities, media, partnerships, and industry events.
• Build brand presence through trade media, podcasts, conferences, social channels, case studies, and success stories.
• Own funnel reporting, analyze performance, and turn data into actionable decisions.

Requirements

• 5+ years of marketing experience, including at least 2 years with B2B or B2B2C digital products.
• Experience owning marketing as a one-person function from campaign concept to execution and measurable results.
• Experience in affiliate marketing, the creator economy, AdTech, MarTech, content monetization, or related fields.
• Experience with direct outreach and negotiation, with a strong understanding of the connection between marketing and sales.
• Strong written English required for creating landing pages, emails, and social posts.
• Strong analytical and data skills, comfort working across several products, and advanced proficiency with AI tools for marketing workflows.

Nice to have

• Experience working with publishers, media groups, media buyers, or creators.
• Understanding of affiliate, RTB, native advertising, and content commerce monetization models.
• Experience launching products in new markets or geographies.
• Russian or additional European or Asian languages.
• Experience working in an international, distributed team.

Culture & Benefits

• Hybrid working format with office and home office options.
• Corporate education through courses and training.
• Voluntary health insurance after the probation period.
• Structured onboarding program.
• Corporate events and team-building activities.