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7 дней назад

Product Marketing Manager

Формат работы
remote (Global)/hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Product Marketing Manager (B2C Growth): Building and optimizing web funnels, subscription offers, and product experiences from zero to one with an accent on A/B testing, paid traffic, and funnel economics. Focus on launching new audiences and offers, prioritizing growth hypotheses, aligning product and marketing, and gradually taking on Product Owner responsibilities.

Location: Remote or hybrid; the choice is yours.

Company

hirify.global creates digital experiences and develops new product directions through experimentation, teamwork, fairness, and trust.

What you will do

  • Own the creation and optimization of web funnels across paid traffic sources such as Meta and Google.
  • Run A/B tests and improve ARPU, CVR, LTV, and overall funnel performance.
  • Launch and validate new funnels, audiences, offers, and sales angles from scratch.
  • Build and prioritize product and growth hypotheses based on market, competitor, audience, and analytics research.
  • Define requirements, prioritize tasks, and drive execution from idea to launch while collaborating with UA, creative, design, and development specialists.
  • Help define MVP scope, shape the product roadmap, document testing processes, and scale localized funnels.

Requirements

  • 2+ years of experience in Product Marketing, Growth, Monetization, or a similar role in B2C products.
  • Strong understanding of web funnel metrics and subscription economics.
  • Experience launching products, funnels, or sales angles from scratch and running A/B tests.
  • Data-driven mindset, strong analytical thinking, and experience with tools such as Amplitude, Tableau, or similar.
  • Experience with paid traffic products and cross-functional collaboration with design and development specialists.
  • Strong ownership and interest in gradually taking on Product Owner responsibilities and influencing the product roadmap.

Nice to have

  • Experience as a Product Owner or Product Manager.
  • Experience launching MVPs or working on zero-to-one projects.
  • Experience with web funnel builders.

Culture & Benefits

  • Remote or hybrid work options.
  • Unlimited time off and 100% sick leave compensation.
  • Wellness, psychologist, language course, co-working, and health insurance compensation.
  • Team buildings and offsites in Spain, Italy, Poland, Portugal, and other locations.
  • Merchandise and gifts for special occasions.

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