Marketing Manager (Retail)

Location: Wilks Ave, Questor, Dartford DA1 1JS, UK; full-time, onsite role.

Company

A retail group developing sports, premium, luxury, and education-focused brand experiences through digital innovation and physical stores.

What you will do

• Create and deliver an annual marketing plan aligned with company objectives, the academic year, purchasing patterns, and product launches.
• Plan and manage targeted campaigns across email, websites, social media, catalogues, and print.
• Develop marketing activity that attracts schools, strengthens customer relationships, and encourages repeat purchases.
• Build partnerships across education and school sport, creating joint campaigns, resources, content, and events.
• Lead marketing for My School Rewards, exhibitions, and conferences while managing budgets and brand consistency.
• Use customer insight, campaign results, competitor activity, and market trends to improve performance and identify opportunities.

Requirements

• Experience in a Marketing Manager or similar marketing role.
• Experience planning and delivering successful multi-channel campaigns.
• Strong written communication, planning, project management, and organisational skills.
• Experience developing external partnerships, managing stakeholders, and collaborating across departments.
• Understanding of customer segmentation, digital marketing, the customer journey, and performance analysis.
• Experience managing or developing another member of a marketing team, with a creative and proactive approach.

Nice to have

• Experience working in or closely with schools, education, or school sport.
• Understanding of how schools plan and purchase and what teachers need from suppliers.

Culture & Benefits

• Recognition programmes including Frasers Champion and Fearless 1200.
• Opportunities for head-office employees to spend one to two days in a store or warehouse each financial year.
• Free gym classes, discounted gym memberships, and access to wellbeing, training, nutrition, and lifestyle support.
• Free access to Retail Trust support, including a 24-hour wellbeing helpline, counselling, and financial and legal assistance.

Hiring process

• Initial recruiter interview focused on behaviour and alignment with culture and values.
• One or two further interviews with the hiring manager and wider team.
• Later stages may include a presentation or practical task.