Influencer Marketing Coordinator (Automotive)

Location: Troy, Michigan, United States. Applicants must be authorized to work in the United States on a permanent basis.

Company

hirify.global is building safe, reliable, affordable, customizable vehicles in the USA as part of its reindustrialization effort.

What you will do

• Support influencer campaigns, creator partnerships, events, vehicle experiences, and always-on programs.
• Research, identify, and vet creators across automotive, lifestyle, DIY, design, technology, entertainment, and small-business communities.
• Manage creator outreach, communications, scheduling, follow-ups, and relationship details.
• Coordinate travel, event attendance, shipments, content capture, and on-site campaign support.
• Develop creator briefs, shot lists, campaign materials, and production schedules.
• Review and track creator content, deliverables, disclosures, links, calls to action, and campaign results.

Requirements

• 1–3 years of experience in influencer marketing, social media, public relations, talent relations, experiential marketing, or a related field.
• Experience supporting creator partnerships from outreach through execution and reporting.
• Knowledge of Instagram, TikTok, YouTube, and emerging social platforms.
• Strong written and verbal communication, organization, project management, and attention to detail.
• Proficiency in Excel, Google Sheets, PowerPoint, Google Slides, and project management tools.
• Permanent authorization to work in the United States is required; visa sponsorship is not available.

Nice to have

• Familiarity with CreatorIQ, Sprout Social, or similar influencer marketing and social analytics platforms.
• Passion for creators, social media, internet culture, and online and offline communities.

Culture & Benefits

• Fast-paced startup environment with evolving priorities.
• Culture focused on excellence, innovation, mutual respect, and resourcefulness.
• Values include safety, customer focus, teamwork, continuous improvement, collaboration, and positive legacy.
• Equal employment opportunity and reasonable accommodation for qualified applicants.