7 дней назад
Advertising Manager HiTouch (eCommerce)
80 000 - 113 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Advertising Manager HiTouch (eCommerce) (Amazon/Marketplace PPC): Leading and optimizing advertising strategies across Amazon, Walmart, Target, Google, and other marketplaces with an accent on PPC performance, SEO, analytics, and budget management. Focus on maximizing ROAS, analyzing campaign performance with Tableau and Excel, and coordinating cross-functional stakeholders and third-party agencies for a $200M+ revenue business.
Location: On-site in Framingham, Massachusetts, United States
Salary: $80,000–$113,000 per year
Company
is a business-to-business company with a marketing organization focused on customer experience, retention, brand loyalty, and eCommerce growth.
What you will do
- Lead and execute advertising strategies across Amazon, Walmart, Target, Google, and additional marketplaces.
- Manage and optimize PPC campaigns to maximize ROAS.
- Conduct keyword research and SEO optimization.
- Analyze advertising performance using Tableau, Excel, and analytics tools.
- Manage advertising budgets supporting a business generating more than $200 million in revenue.
- Partner cross-functionally and manage third-party advertising agencies.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 5–7 years of digital advertising experience focused on eCommerce.
- Hands-on experience with Amazon or marketplace PPC.
- Analytical, strategic, and data-driven approach.
- Strong communication and stakeholder management skills.
- Adaptability in a fast-paced eCommerce environment.
Nice to have
- Master’s degree.
- Amazon or Google Ads certifications.
- Experience with budget management and ROAS optimization.
Culture & Benefits
- Inclusive culture with associate-led Business Resource Groups.
- Flexible paid time off with 22 days available.
- Seven observed paid holidays.
- Online and retail discounts.
- Company-match 401(k), physical health, and mental wellness programs.
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