1 день назад
Paid Media Manager (AI)
110 000 - 135 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Paid Media Manager (AI) (Paid Search, Google Ads, and B2B Marketing): Leading paid media strategy and hands-on execution across search, social, display, CTV, and emerging advertising channels with an accent on campaign optimization, budget management, and revenue attribution. Focus on connecting performance data to MQLs, opportunities, pipeline, and revenue while testing AI-driven advertising opportunities and scaling successful programs.
Location: Remote - United States. Remote employees within commuting distance of a office may be asked to work from the office based on team needs and business priorities.
Salary: $110,000–$135,000 base salary per year, excluding fringe benefits. Discretionary bonuses or commissions may also be available.
Company
provides technology and marketing services that help local businesses understand their markets, reach customers, and manage growth.
What you will do
- Lead strategy and hands-on execution for Paid Search and Google Demand Gen campaigns, including structure, bidding, targeting, budgets, testing, and optimization.
- Manage paid media across LinkedIn, Meta, TikTok, Display, CTV, and emerging advertising channels.
- Allocate and manage a substantial multi-vertical budget based on performance, business priorities, and growth opportunities.
- Measure campaign performance against MQLs, opportunities, influenced pipeline, revenue, and return on investment.
- Build reporting and communicate insights and recommendations to marketing leadership and cross-functional partners.
- Evaluate AI-driven advertising opportunities, manage external platform and agency relationships, and provide quality assurance for campaign execution.
Requirements
- 5+ years of experience in paid media or digital advertising, including significant hands-on B2B Paid Search experience.
- Experience managing Google Ads and Google Demand Gen campaigns at scale.
- Experience managing campaigns across LinkedIn, Meta, TikTok, Display, and CTV.
- Experience managing substantial paid media budgets with accountability for performance and ROI.
- Proficiency with GA4, Google Tag Manager, and advertising-platform reporting tools.
- Bachelor’s degree in Marketing, Advertising, Business, Communications, or a related field, or equivalent practical experience.
Culture & Benefits
- Remote work arrangement with potential office attendance for employees within commuting distance, based on business needs.
- Employer-paid medical, dental, and vision insurance.
- Flexible paid time off and paid parental leave.
- Paid cell phone service and remote office allowance.
- Professional development courses and regular manager check-ins supporting career growth.
- Values include continuous improvement, client focus, measurable results, and teamwork.
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