3 дня назад
Social Media Specialist (Healthcare)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Social Media Specialist (Healthcare): Creating and managing healthcare content across Facebook, Instagram, TikTok, LinkedIn, and Twitter with an accent on social strategy, visual storytelling, brand engagement, and analytics. Focus on producing graphics and videos, managing high-volume social inquiries, collaborating with healthcare stakeholders, and optimizing performance through monthly reporting.
Location: Virtual, but must reside in Arizona
Company
is a nonprofit healthcare system serving communities across the greater Phoenix area.
What you will do
- Develop and execute a social media strategy aligned with brand identity and business goals.
- Plan and manage the social content calendar and create written, graphic, photographic, and video content for Facebook, Instagram, TikTok, LinkedIn, and Twitter.
- Use healthcare news, storytelling, and employee and physician accomplishments to strengthen brand awareness and engagement.
- Advise physicians, executives, staff, and other stakeholders on social media content and brand standards.
- Manage daily social media messages and inquiries, providing timely responses and escalating concerns when needed.
- Monitor performance, prepare monthly reports, and recommend improvements to the social media marketing strategy.
Requirements
- Residence in Arizona is required.
- Bachelor's degree in marketing, social media management, digital marketing, communications, media, journalism, or a related discipline.
- At least 3 years of social media management experience.
- Strong writing, creative, graphic design, photography, video production, and video editing skills.
- Understanding of basic healthcare marketing.
Culture & Benefits
- Full-time position with a day shift schedule.
- Work with marketing leaders, physicians, executives, staff, patients, and community stakeholders.
- Role aligned with values of innovation, caring, accountability, respect, and empathy.
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