12 дней назад
Baby & Child Care Brand Manager France (F/H)
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Описание вакансии
Текст:
TL;DR
Baby & Child Care Brand Manager France (F/H) (FMCG/Brand Marketing): Managing the full Huggies® and DryNites® brand cycle in France with an accent on digital activation, paid media, consumer recruitment, and performance analytics. Focus on developing annual brand plans, adapting regional toolkits, leading sampling programs, managing marketing budgets, and coordinating cross-functional execution.
Location: Hybrid role based in Nanterre, France; available to local candidates already authorized to work in France. No relocation support is provided.
Company
develops and manages consumer care and professional care brands, including Huggies®, Kleenex®, Cottonelle®, Scott®, Kotex®, Poise®, and Depend®.
What you will do
- Manage the full brand cycle for Huggies® and DryNites® across the French market.
- Prepare and present annual brand plans, strategic priorities, and execution plans.
- Activate online and offline brand touchpoints to drive consumer recruitment and retention.
- Manage paid media across influencers, CRM, social, SEO/SEA, and campaign tracking.
- Adapt regional communication toolkits for France, including packaging, claims, trade stories, and visuals.
- Track Nielsen performance data, manage the marketing budget, lead the French sampling program, and collaborate with Sales, Category, Finance, Demand Planning, and regional partners.
Requirements
- Extensive marketing experience, ideally as a Brand Manager, with an FMCG and/or retail background.
- Strong analytical skills and hands-on Nielsen experience.
- Experience developing digital marketing and activation plans.
- Strong project management and organizational skills.
- Native French and fluent English.
- Local authorization to work in France is required; relocation support is not available.
Nice to have
- Experience leading cross-functional teams.
- Strong communication and influencing skills.
- Familiarity with Canva.
- Track record of delivering strong business results.
Culture & Benefits
- Flexible work model combining remote work with intentional in-person collaboration.
- Yearly bonus based on individual and company performance.
- International environment with exposure to multiple business functions.
- Employee position on a 12-month fixed-term contract.
Hiring process
- Complete the online application process.
- Submit a CV in English for review by an international hiring team.
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