VP of CRM (Fintech)

Location: Limassol, Cyprus; relocation package available with flight tickets and two weeks of hotel accommodation.

Company

hirify.global develops proprietary CRM technology supporting customer engagement across fintech and gaming verticals.

What you will do

• Own retention, reactivation, and lifetime-value strategy across multiple verticals.
• Lead and mentor an organization of more than 50 people, building scalable hiring, onboarding, and management structures.
• Align CRM strategy with platform architecture, automation logic, and AI integration in partnership with product and technical teams.
• Oversee high-volume campaigns across global markets, ensuring quality, deliverability, and localized relevance.
• Define and deliver KPIs for churn reduction, ARPU, and engagement quality through segmentation and personalization.

Requirements

• 10+ years of CRM or lifecycle leadership experience in fast-scaling technology environments.
• Experience in fintech, e-commerce, or gaming; fintech, e-commerce, or gaming experience is preferred.
• Experience managing large teams of 50–200+ people and building an accountable team culture.
• Strong understanding of CRM architecture, system logic, automated ecosystems, and multi-channel journeys across email, push, SMS, and in-app.
• Track record of influencing CRM product development and data infrastructure.
• Fluent English required, with the ability to work across a diverse global workforce.

Culture & Benefits

• Relocation support includes flight tickets and two weeks of hotel accommodation.
• Attractive office location and facilities in Limassol.
• Collaborative and supportive work environment.
• Birthday celebration presents.
• 24 vacation days per year.
• Medical insurance.