12 дней назад
Senior Media Planner (Pharma Media)
65 000 - 97 000$
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Media Planner (Pharma Media): Planning, activating, optimizing, and reporting on paid digital and traditional media campaigns for pharmaceutical clients with an accent on campaign execution, vendor coordination, and data-driven performance management. Focus on building media plans, managing CM360, DoubleVerify, and Prisma workflows, reconciling budgets, and developing actionable tests and insights across SEM, Social, and Programmatic.
Location: Chicago, IL, USA; eligible for hire in select U.S. locations.
Salary: USD 65,000–97,000 yearly.
Company
INTOUCH is a global healthcare and life sciences agency providing creative, media, enterprise solutions, and data analytics services for pharmaceutical clients.
What you will do
- Provide media planning and buying guidance for complex, high-profile pharmaceutical accounts.
- Manage media vendor communications, trafficking requests, creative assets, campaign activation, and troubleshooting.
- Create and manage Prisma campaigns, authorizations, insertion orders, flowcharts, launch trackers, invoices, and budget reconciliations.
- Configure ad-serving and verification platforms, coordinate tracking tags, and oversee CM360 tag trafficking.
- Lead campaign pacing, optimization, reporting, and the development of actionable media tests and insights.
- Mentor junior planners and collaborate with clients, analytics, SEM, Social, Programmatic, vendors, and other internal teams.
Requirements
- Bachelor's degree in marketing, communications, business, or a related field, or equivalent education and experience.
- 3–5 years of paid media planning, buying, or campaign management experience, with a strong digital media focus.
- End-to-end understanding of media planning and buying from RFP through reporting.
- Hands-on experience with Campaign Manager 360 and DoubleVerify.
- Experience with Media Ocean Prisma, including campaign setup, insertion orders, vendor management, pacing, budget modifications, reconciliation, and billing workflows.
- Strong analytical, organizational, communication, presentation, Excel, and PowerPoint skills.
Nice to have
- Experience with AI-enabled tools for optimization, forecasting, or insight generation.
- Experience with Kantar, Media Radar, Pathmatics, MRI, or similar media research platforms.
- Pharmaceutical media experience across DTC, HCP, and payer audiences.
- Knowledge of market trends, emerging technologies, and vendor capabilities.
- Willingness to travel as needed.
Culture & Benefits
- Full-time position within the Marketing Agency department.
- Focus on patient outcomes, client results, innovation, collaboration, and inclusive behavior.
- Competitive salary and employee benefits.
- Commitment to diversity, equity, inclusion, and reasonable accommodations during the hiring process.
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