Senior CRO Manager (D2C)

Location: Remote for applicants in Ukraine, the European Union, Georgia, North Macedonia, Serbia, or Turkey, located within approximately ±4 hours of CET

Company

Technology company creating and operating consumer products across the health, education, and entertainment industries.

What you will do

• Own the A/B testing backlog for a D2C subscription product from hypothesis and prioritisation through launch, analysis, and final verdict.
• Analyse funnels in Mixpanel to identify drop-offs, friction points, and segment-specific opportunities across devices and locales.
• Evaluate experiment results with statistical rigour, distinguishing validated winners from directional trends and noise.
• Write test specifications and variant briefs, verify implementations before and after launch, and create conversion-focused copy and layouts within product-claim compliance constraints.
• Document hypotheses, setups, results, and learnings in Notion and contribute to experimentation reporting for leadership.
• Mentor a junior CRO specialist on test design, analysis, and documentation standards.

Requirements

• At least 3 years of experience running A/B tests for a D2C subscription or consumer web product.
• Hands-on experience with Mixpanel or a comparable product analytics platform, including funnel building, device and geography segmentation, and cohort analysis.
• Working knowledge of statistical significance, power, sample size, peeking, and sample ratio mismatch.
• Experience with a feature-flag or A/B testing platform such as GrowthBook, Statsig, or an equivalent.
• Ability to write and critique conversion copy and page layouts using behavioural psychology.
• Active daily use of AI tools such as Claude or equivalent; clear written communication in a remote, async environment.

Nice to have

• Familiarity with consumer protection rules for subscription products and marketing claims.
• Experience mentoring or supporting junior experimentation specialists.

Culture & Benefits

• Remote work with collaboration aligned to Central European Time.
• Flexible independent contractor agreement.
• Unlimited paid time off and paid national holidays.
• Company-provided MacBook for employees who need one.
• Fast-paced environment with opportunities to take on broader scope and responsibility.

Hiring process

• Application review typically takes 3–5 days.
• Recruiter screening lasting approximately 40 minutes.
• Technical interview lasting approximately 60 minutes, followed by a 60-minute final interview.