Associate Director, Activation and Delivery, UK (Paid Social)

Location: Manchester, United Kingdom; hybrid work with teams in the office around four days a week. Applicants must have the right to work in the UK.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalised marketing at scale.

What you will do

• Oversee the day-to-day paid social output for one or more client accounts.
• Plan, execute, optimise, and manage budgets for paid social campaigns across relevant platforms.
• Build and maintain client, supplier, and internal stakeholder relationships.
• Lead, mentor, and develop junior paid social specialists.
• Analyse campaign data, identify trends, and present performance reports and recommendations.
• Manage multiple client projects and team priorities while maintaining quality standards.

Requirements

• At least 4 years of paid social media experience.
• Hands-on expertise with Meta Ads Manager; experience with TikTok Ads Manager and Pinterest Ads Manager is desirable.
• Experience supervising, mentoring, and developing junior paid social specialists.
• Strong client and stakeholder management, communication, presentation, analytical, and organisational skills.
• Understanding of campaign strategy, business objectives, ROI, budget management, and optimisation.
• Right to work in the United Kingdom is required.

Nice to have

• Experience contributing to new business pitches and client growth initiatives.
• Relevant industry certifications, such as Meta Blueprint.

Culture & Benefits

• Hybrid work environment supporting collaboration, creativity, and connection.
• Access to hirify.global and WPP networks for professional development and learning.
• Employee resource groups and regular in-office events.
• Medical, vision, dental, and group retirement benefits.
• Paid time off, partner discounts, and mental health awareness days.