Lead of Growth Analytics (Mobile Apps)

Location: Remote from Cyprus or Ukraine

Company

hirify.global is a wellness technology company building and scaling mobile wellness apps through technology-driven performance marketing.

What you will do

• Lead, mentor, and develop a growth analytics team.
• Own analytics for onboarding flows, paywalls, and app funnel conversion optimization.
• Design and analyze pricing experiments covering tariffs, localized pricing, paywall variants, and upsell offers.
• Establish experimentation standards, including sample sizes, guardrail metrics, sequential testing, and Bayesian or Frequentist methods.
• Implement AI and LLM-assisted workflows for exploratory analysis, reporting, and anomaly detection.
• Present experiment results and actionable recommendations to C-suite, Product, and Marketing stakeholders.

Requirements

• Successful managerial experience leading growth or product analytics teams in digital or mobile app environments.
• Hands-on expertise in app funnel analysis, paywalls, onboarding optimization, and pricing mechanics for B2C subscription or freemium products.
• Strong knowledge of A/B testing, statistical hypothesis testing, CUPED, and experimental design.
• Strong SQL skills for independent data querying, modeling, and verification.
• Experience with product analytics platforms such as Amplitude, Looker, or Tableau, and experimentation tools.
• Active use of AI or GenAI tools such as ChatGPT, Claude, or Cursor for analytics workflows.

Nice to have

• Experience with Eppo or similar feature-flagging and automated experimentation platforms.
• Knowledge of Meta CAPI, Google Enhanced Conversions, server-side tracking, or AppsFlyer and Adjust.
• Experience with geo-lift tests, holdout groups, Synthetic Controls, or CausalImpact.
• Background in high-growth mobile subscription apps, including Health & Fitness, Utility, or EdTech.
• Python or R experience.

Culture & Benefits

• Remote work arrangement from Cyprus or Ukraine.
• Collaboration across hubs in Cyprus, Ukraine, Poland, Spain, and the UK.
• Work on wellness products used by more than 25.5 million people worldwide.

Hiring process

• Recruiter call.
• Meeting with the hiring manager.
• Meeting with future stakeholders.