9 дней назад
Associate Brand Manager / Sr. Associate Brand Manager (Therabreath Rinse)
71 000 - 131 700$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Associate Brand Manager / Sr. Associate Brand Manager (Therabreath Rinse) (Consumer Marketing/CPG): Supporting integrated marketing plans and executing brand, retail, promotional, and consumer activities for Therabreath oral care and Gravol nausea relief with an accent on category analysis, forecasting, and brand financial planning. Focus on coordinating agency-led communications, tracking competitive and business performance, and delivering retail activations across packaging, displays, promotions, and shopper marketing.
Location: Hybrid role based in Ewing, New Jersey, with in-person attendance required on Tuesdays, Wednesdays, and Thursdays; remote work is available on Mondays and Fridays.
Salary: $71,000–$131,700 base salary annually, plus bonus eligibility.
Company
Church & Dwight develops consumer products and brands across personal care and other categories, including Therabreath oral care and Gravol nausea relief.
What you will do
- Support the development and execution of integrated marketing plans aligned with brand strategy and communications plans.
- Coordinate briefs for external communication agencies and execute media, consumer and trade promotions, sampling, public relations, events, and direct marketing activities.
- Manage day-to-day brand operations, including volume forecasting, financial planning, business tracking, and competitive monitoring.
- Lead retail activations involving shelf presence, packaging, in-store displays, promotional packs, and alternative channels.
- Support shopper marketing programs and develop expertise in product categories, channels, and the competitive market environment.
- Coordinate inventory-related updates and interactions with Consumer Services.
Requirements
- Bachelor’s degree in a relevant field is required; an MBA is strongly preferred.
- At least 1 year of marketing experience, preferably in CPG, OTC, or cosmetics.
- Strong analytical skills with experience in category analysis and forecasting.
- Familiarity with consumer marketing research tools and data sources such as Nielsen or IRI.
- Strong project management and written, verbal, presentation, and interpersonal communication skills.
- Ability to work in the hybrid Ewing, New Jersey setup with in-person attendance three days per week.
Culture & Benefits
- Collaborative and supportive work environment emphasizing ownership, innovation, courage, and determination.
- Medical, dental, vision, and basic life insurance benefits.
- Paid vacation, sick time, parental leave, paid holidays, and floating holidays.
- 401(k) retirement plan with company match and profit-sharing.
- Discounted employee stock purchase plan.
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