Product Lead, Singapore (Fintech)

Location: Singapore, hybrid with 3 days in the office

Employment type: Permanent, full time

Company

hirify.global is a FTSE 100 fintech operating across five continents, serving more than 1.3 million customers and processing billions of dollars in transactions.

What you will do

• Own the product vision and multi-quarter roadmap for the Singapore market, aligned with commercial objectives.
• Define customer problems, prioritize opportunities, and decide which products or propositions to build, buy, or partner on.
• Lead discovery and optimize the end-to-end customer journey from onboarding, KYC, and funding through first trade, activation, retention, and reactivation.
• Drive competitive intelligence, customer research, experimentation, and test-and-learn product development.
• Work with product, engineering, legal, compliance, marketing, and senior leadership stakeholders.
• Partner with Compliance on regulatory change and represent Singapore's needs across central Product and Technology teams.

Requirements

• 5+ years of experience shipping consumer-facing products in a regulated environment such as trading, investment platforms, crypto exchanges, neobanks, or payments.
• Experience owning product strategy and multi-quarter roadmaps with accountability for outcomes.
• Experience growing a customer base and managing metrics such as conversion, customer acquisition cost, retention, or payback.
• Strong quantitative skills, including defining metrics, building funnels, analyzing data, and changing direction based on evidence.
• Work from Singapore in a hybrid setup with 3 days in the office.

Nice to have

• Experience in the Singapore market or knowledge of retail financial product regulation under MAS.
• Knowledge of AML, CFT, PDPA privacy obligations, and advertising rules.
• Experience launching new products or asset classes, including leveraged products, shares, or digital assets.
• AI-native experience using AI tools across research, prototyping, and delivery.

Culture & Benefits

• Work within IG's APAC product function alongside product leads for other regional markets.
• Contribute to the development of the regional product operating model and product culture.
• Use AI tools across research synthesis, prototyping, and delivery.
• Collaborate closely with customers, the local regulator, commercial teams, and central Product and Technology functions.