10 дней назад
Influencer Marketing Manager, Strategy
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Influencer Marketing Manager, Strategy (Influencer Marketing/Creator Content): Developing and leading advanced influencer marketing strategies, client partnerships, new business pitches, and commercial performance across a top-tier client portfolio with an accent on strategic integration, measurable ROI, and industry innovation. Focus on translating complex client challenges into high-impact strategies, interpreting campaign data and KPIs, driving business development, and mentoring junior team members.
Location: Helsinki, Finland
Company
is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open marketing platform to deliver personalized marketing at scale.
What you will do
- Lead new business opportunities, pitches, and influencer marketing strategy proposals for top-tier clients.
- Design, present, and oversee advanced influencer marketing and creator content strategies aligned with client objectives and market conditions.
- Build strategic relationships with senior client stakeholders and act as a trusted influencer marketing advisor.
- Monitor client performance, net sales, profitability, ROI, and other commercial outcomes.
- Drive the integration of influencer marketing and creator content into broader media and content strategies.
- Support internal education, thought leadership, innovation, and the development of junior team members.
Requirements
- Strong ability to translate complex client challenges into actionable influencer marketing strategies.
- Proven experience driving new business and managing financial performance, including sales and profitability.
- Deep knowledge of influencer marketing trends, platforms, content formats, and measurement frameworks.
- Excellent client relationship, communication, presentation, and senior-level advisory skills.
- Ability to interpret campaign performance data and client KPIs.
- Demonstrated leadership, coordination, and mentorship experience.
Culture & Benefits
- Permanent, full-time employment with a 37.5-hour work week.
- Approximately 80% of the role is focused on client work.
- Opportunity to work across influencer marketing, media, data, partnerships, and AI-driven performance improvement.
- Success is measured through commercial growth, revenue diversification, innovation, business development, and client impact.
Hiring process
- Submit a CV and cover letter by September 25.
- Applications are reviewed on a rolling basis, with interviews starting as suitable candidates are identified.
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