Digital Media Planner (B2B)

Location: Remote in most states within the United States, with some state exclusions

Salary: $70,000–$80,000 annually

Company

hirify.global is a digital marketing agency delivering integrated media and marketing programs for major B2B clients.

What you will do

• Plan direct publisher and partner media for always-on, seasonal, and ad hoc B2B campaigns.
• Run RFPs, evaluate publishers, negotiate partnerships, build media plans, and present recommendations against campaign KPIs.
• Manage vendor relationships, campaign updates, performance discussions, creative requirements, tagging, reporting, and activation timelines.
• Partner with Data Intelligence on measurement, reporting automation, dashboards, and evaluation of direct media alongside programmatic channels.
• Coordinate trafficking, creative QA, budget changes, insertion orders, and creative swaps with Coordinators, Ad Ops, media partners, and client teams.
• Identify new publishers, formats, incentives, added value, and testing opportunities while tracking the B2B media landscape.

Requirements

• 3–5 years of experience planning publisher-direct and/or programmatic media in an agency or in-house environment.
• Experience managing publisher and vendor relationships, including RFPs, negotiations, and performance conversations.
• Experience developing, optimizing, analyzing, and reporting on paid campaigns across multiple KPIs.
• Experience with direct or programmatic media trafficking, analytics collaboration, performance dashboards, and frequently changing sizable budgets.
• Excellent written, verbal, interpersonal, time-management, and project-management skills.
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience; authorization to work in the United States is required.

Nice to have

• Experience with B2B, SaaS, or financial services brands.
• Experience managing large, complex accounts with multiple stakeholders and business units.
• Familiarity with trade publishers, review and comparison sites, newsletters, and sponsored content.

Culture & Benefits

• Remote-first culture with flexible schedules and work-from-anywhere options within applicable US restrictions.
• Unlimited paid time off and an extended winter holiday break.
• 100% paid parental leave and medical, dental, vision, life, pet, and disability insurance.
• 401(k) matching and annual ClassPass credits.
• Office hubs in Los Angeles, Chicago, and New York for learning, events, collaboration, and optional workspace.
• Inclusive workplace with a focus on work-life balance and professional development.