5 дней назад
Vice President Director, Media Investment
121 315 - 194 220$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Vice President Director, Media Investment (Cross-Channel Media): Leading integrated paid-media investment across TV, OOH, video, audio, social, search, display, and influencer channels with an accent on tactical planning, buying, partner negotiations, and budget optimization. Focus on directing channel specialists, shifting cross-channel budgets, analyzing campaign performance with Data & Analytics, and solving campaign execution issues.
Location: New York
Salary: USD $121,315–$194,220 annually
Company
is a global networked experience agency delivering data, technology, creative, media, and strategy solutions for leading brands.
What you will do
- Lead investment strategy and tactical planning across TV, OOH, video, audio, social, search, display, and influencer channels.
- Manage channel investment specialists, workflow, quality assurance, strategic guidance, and operational execution.
- Build relationships with media partners and lead negotiations for pricing, added value, and marketplace opportunities.
- Develop holistic media plans, flowcharts, recommendations, and cross-channel budget shifts.
- Monitor pacing, spending, profitability, and campaign performance while troubleshooting execution issues.
- Partner with clients, finance teams, and Data & Analytics on reporting, optimization, and test-and-learn strategies.
Requirements
- 10+ years of media planning and buying experience, including media channel investment and activation.
- 5+ years of people-management experience overseeing five or more reports.
- Bachelor’s degree or higher in advertising, marketing, business administration, communications, or an equivalent field.
- Strong analytical, negotiation, communication, writing, strategic-thinking, and client-service skills.
- Deep relationships with ad tech firms, brand teams, publishers, and platform partners.
- Ability to work independently, collaborate across teams, and present new concepts and opportunities.
Nice to have
- Experience in performance media, video, or retail media.
- Familiarity with prompt-based interaction and generative AI tools such as ChatGPT, Google Gemini, DALL·E, or Midjourney.
Culture & Benefits
- Inclusive culture focused on belonging and equitable experiences.
- Medical, dental, vision, and disability coverage.
- 401(k), paid time off, parental and family care leave, and family-forming assistance.
- Tuition reimbursement and flexible time off.
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