обновлено 8 дней назад
Manager, Field Marketing (AI) – Latin America
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Field Marketing (AI) – Latin America (ABM/demand generation): Driving regional marketing programs, field events, partner campaigns, and account-based initiatives that generate pipeline for enterprise software and AI solutions with an accent on localized execution across Spanish- and Portuguese-speaking markets. Focus on building named-account programs, coordinating marketing automation and Salesforce reporting, and improving sales conversion through integrated campaigns and events.
Location: Hybrid, Buenos Aires, Argentina; travel domestically and internationally as needed
Company
provides an Autonomous Knowledge Platform that unifies data, knowledge, and business context to deliver enterprise intelligence and AI-driven business outcomes.
What you will do
- Drive demand generation across Latin America through digital programs, field events, partner marketing, and content syndication.
- Design and execute ABM programs for named and cluster accounts, including buying committee mapping, account-level content, and multi-touch digital sequences.
- Coordinate campaign assets in ABM and marketing automation platforms such as Influ2 and Eloqua.
- Partner with LATAM sales leadership and SDR teams on pipeline goals, field enablement materials, outreach templates, and call campaign assets.
- Localize campaigns and industry messaging for Spanish- and Portuguese-speaking markets.
- Manage regional field and virtual events, the marketing calendar, budget, social media support, and performance reviews.
Requirements
- Bachelor's degree.
- 5–8 years of experience in B2B marketing, field marketing, demand generation, or ABM.
- Regional marketing experience across Latin America and knowledge of the region's diverse markets.
- Experience in B2B enterprise software, data, analytics, or AI.
- Proven experience with ABM programs, demand generation, nurture cadences, intent data, content syndication, and digital campaign execution.
- Fluent English, Spanish, and Portuguese required; experience with Influ2, Eloqua, Salesforce, and multi-market events is expected.
Culture & Benefits
- People-first culture focused on employee well-being.
- Flexible work model supporting decisions about how, when, and where work is performed.
- Inclusive environment that values diverse backgrounds and perspectives.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →