6 дней назад
Regional Marketing Manager (APAC)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Regional Marketing Manager (APAC) (Industrial B2B Marketing): Developing and executing strategic marketing programs across the APAC region with an accent on channel marketing, demand generation, regional content, and market intelligence. Focus on coordinating campaigns and customer events, supporting product launches, managing brand compliance, and aligning regional initiatives with global commercial objectives.
Location: APAC, with positions in Sepang, Kuala Lumpur, or Tianjin
Company
is part of Smiths Group, a global engineering organization providing mission-critical products and solutions across industrial, energy, security, aerospace, and other markets.
What you will do
- Develop, customize, and execute measurable marketing plans for the APAC region in alignment with global objectives and local business priorities.
- Lead channel marketing strategies and provide localized tools, campaigns, and support for agents and distributors.
- Plan and deliver regional campaigns, trade shows, technical seminars, customer events, lead management, and retention programs.
- Create localized content, including customer testimonials, case studies, white papers, and sales enablement materials.
- Provide market intelligence, Voice of Customer insights, campaign performance analysis, and regional feedback to global marketing.
- Manage regional brand implementation and collaborate with sales, digital, performance, channel, events, and portfolio teams.
Requirements
- At least 8 years of experience as a Marketing Manager.
- Strong strategic planning skills, including the ability to plan across a three-year horizon.
- Experience managing events and seminars, executing marketing plans, and preferably working in an industrial B2B environment.
- Excellent communication, presentation, stakeholder management, and cross-functional collaboration skills.
- Bachelor’s degree, ideally in business or marketing.
- High-level written and verbal English communication skills are required. Proficiency with CRM tools, preferably SAP C4C, and lead management processes is expected.
Culture & Benefits
- Permanent, full-time employment within the Asia Pacific region.
- Opportunity to influence regional strategy and contribute to global marketing initiatives.
- Inclusive environment supported by employee resource groups covering veterans, Pride, Black employees, women, and neurodiversity.
- Recognition through the annual Smiths Excellence Awards and Smiths Day global celebration.
- Competitive compensation and benefits.
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