2 дня назад
Marketing Operations Developer (Salesforce Marketing Cloud)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Operations Developer (Salesforce Marketing Cloud): Building and deploying high-volume, personalized email campaigns and automated customer journeys with an accent on HTML/CSS email development, segmentation, personalization, and campaign testing. Focus on configuring multi-step flows, validating cross-client rendering, executing A/B and multivariate tests, and delivering accurate campaigns on schedule.
Location: Remote, with the role associated with St. Petersburg, Florida, United States; periodic travel may be required for collaboration, client engagements, training, and company events.
Company
delivers end-to-end loyalty solutions and personalized customer experiences for major brands through a strategy-led technology approach.
What you will do
- Develop and maintain responsive HTML/CSS email templates, reusable modules, and client-specific campaign components.
- Build and deploy high-volume outbound email campaigns in hosted platforms and client systems, including Salesforce Marketing Cloud.
- Configure journey logic, audience segmentation, targeting rules, suppression lists, personalization tokens, and promotional offer logic.
- Test email rendering across clients and devices using Litmus, Email on Acid, or equivalent tools.
- Execute A/B and multivariate tests, coordinate asset handoffs, and identify dependency gaps before deployment.
- Own final campaign deployment, document development standards, and follow platform governance requirements.
Requirements
- 1–3 years of experience in email development, marketing operations, or digital campaign execution.
- Hands-on HTML and CSS email development experience, including cross-client rendering.
- Experience with at least one enterprise campaign platform; Salesforce Marketing Cloud is preferred.
- Foundational knowledge of journey orchestration, automated flows, triggered sends, entry and exit criteria, and campaign automation.
- Understanding of A/B and multivariate testing, audience segmentation, targeting logic, and data-driven personalization.
- Strong attention to detail, proactive communication, and a bachelor’s degree or equivalent experience.
Nice to have
- Experience with Litmus, Email on Acid, AMPScript, SQL, Adobe Campaign, Braze, Iterable, or Marketo.
- Knowledge of dynamic and conditional content logic.
- Exposure to cross-channel campaigns involving SMS, push, or direct mail.
- Experience with Workfront, Jira, or similar project and workflow management tools.
Culture & Benefits
- Remote-first work environment with support for work-life balance.
- Periodic in-person collaboration, client engagements, training, and company events.
- Supportive and innovative environment focused on professional growth.
- Commitment to diversity and inclusion.
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