Влиятельная роль в глобальном продуктовом лидере с очень четко определенным кругом задач, единственный минус - контракт всего на 12 месяцев.
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TL;DR
Creative Strategist, Growth Marketing (Paid and Organic Social): Driving Canva's paid and organic marketing in the Netherlands through insight-led creative strategy, production, testing, and performance analysis with an accent on Dutch cultural fluency, platform-native content, and data-driven growth. Focus on designing creative experiments, optimizing acquisition journeys, and coordinating regional, global, agency, analytics, and media teams.
Location: Amsterdam, Netherlands; hybrid working arrangement with meaningful time in the office
Company
Canva is a design platform focused on redefining how people experience and create design.
What you will do
Own the full creative cycle from research and briefing through production, editing, analysis, and sprint delivery.
Analyze dashboards, identify performance trends, diagnose underperformance, and design creative tests, lift studies, and attribution experiments.
Define paid and organic social creative strategy for Dutch audiences across Meta, TikTok, YouTube, Instagram, and emerging platforms.
Lead UGC, localization, creator-content briefing, and market-insight activities while ensuring brand and platform alignment.
Coordinate in-house, agency, media, analytics, data science, Brand, Product Growth, and regional marketing partners.
Support conversion-rate optimization initiatives across acquisition journeys.
Requirements
Extensive growth marketing experience focused on creative strategy across paid and organic social.
Strong understanding of platform-native creative and frameworks for testing, learning, and scaling.
Confidence using performance dashboards, data tools, measurement frameworks, marketing mix modeling, and attribution.
Deep knowledge of the Dutch and Benelux markets.
Fluent Dutch and English required.
Experience briefing and iterating creative in cross-functional sprints, with an analytical, curious, and self-directed approach.
Nice to have
Additional language skills.
Culture & Benefits
Hybrid work with collaboration and creative work from the Amsterdam hub.
Opportunity to influence creative direction, agency partners, and cross-functional teams without direct people management.
Work combining global marketing perspectives with local cultural understanding.
Virtual interviews and reasonable adjustments available during the interview process.
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