3 дня назад
Vx-MKT Business Innovation- (Sr.) Brand Manager- Shanghai/ Beijing (Vaccines)
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Текст:
TL;DR
Vx-MKT Business Innovation- (Sr.) Brand Manager- Shanghai/ Beijing (Vaccines) (Vaccines/Healthcare): Developing and operating innovative business models, programs, and service offerings aligned with Vaccines BU priorities with an accent on strategic planning, user journeys, and cross-functional execution. Focus on deploying innovation programs, managing KPIs, budgets, vendors, and stakeholder collaboration across healthcare functions.
Location: Shanghai, China; the position title also references Beijing.
Company
is a pharmaceutical company focused on medications, health outcomes, and scientific progress.
What you will do
- Support strategic planning and innovation programs based on Vaccines Business Unit priorities and brand strategies.
- Design end-to-end innovation journeys, service offerings, and programs addressing healthcare organization, customer, and consumer needs.
- Deploy programs through briefing materials, collaboration mechanisms, SOPs, field briefings, and onboarding activities.
- Track program KPIs and milestones, manage projects and budgets within agreed limits, and report progress to leadership and field teams.
- Collaborate with marketing, consumer, field, legal, compliance, procurement, medical, vendor, customer, and ecosystem stakeholders.
Requirements
- Bachelor’s degree or higher.
- At least 2 years of experience in vaccines or pharmaceuticals, preferably in innovation-related functions such as omnichannel, digital projects, or healthcare insurance.
- Strategic planning, user journey, and campaign design skills with a practical, business-oriented approach.
- Strong interpersonal and communication skills, with the ability to influence and collaborate across organizational levels.
- Excellent proficiency in Microsoft PowerPoint and Excel.
- Fluent English and Mandarin required.
Nice to have
- Management consulting or internal strategic planning experience.
Culture & Benefits
- Equal-opportunity workplace supporting people from diverse backgrounds and locations.
- Focus on improving medications, health outcomes, and science.
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