1 час назад
Senior Copywriter (Social Media)
80 000 - 110 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Copywriter (Social Media): Creating social-first campaigns, platform-native video scripts, captions, and brand narratives for Google across TikTok, Instagram, YouTube, X, and LinkedIn with an accent on human-centric storytelling, cultural insights, and adaptable brand voice. Focus on designing high-retention vertical video hooks, writing natural creator dialogue, and presenting conceptual ideas alongside art directors, strategists, and creative directors.
Location: New York office; hybrid work with in-person attendance two days per week for candidates in the NYC or commutable surrounding-area hub
Salary: $80,000–$110,000 per year
Company
is an award-winning creative and communications agency developing culturally resonant campaigns, content, and digital experiences for clients including Google.
What you will do
- Concept and write high-retention video scripts for TikTok, Instagram Reels, and YouTube Shorts, including voiceover dialogue, text-on-screen hooks, pacing, and visual cues.
- Develop social-first campaigns, captions, headlines, editorial content, and reactive brand comments across major social platforms.
- Adapt brand voice from sophisticated and polished communication to scrappy, community-led social dialogue.
- Monitor emerging trends, platform behaviors, and cultural insights to identify timely creative opportunities.
- Partner with art directors, designers, motion animators, strategists, creative directors, and editors to build visual-first stories.
- Present and pitch copy, scripts, and concepts to internal teams and senior clients.
Requirements
- 5–7 years of creative copywriting experience in a creative agency, social-first publisher, or brand-side creative team.
- A diverse portfolio featuring bold social media campaigns, platform-native video scripts, final produced assets, and conceptual work.
- Strong understanding of social video pacing, vertical-video hook structures, and natural dialogue for creators and influencers.
- Fluency across TikTok, Instagram, YouTube, LinkedIn, Meta, and X, including their formatting and community behaviors.
- Excellent time management, self-direction, and ability to meet tight rapid-response deadlines.
- Working knowledge of AI tools combined with strong human-centric writing, empathy, wit, and storytelling craft.
Culture & Benefits
- People-first workplace centered on courage, ideas, respect, humanity, creativity, and innovation.
- Professional growth and development programs.
- Comprehensive health care and wellness plans for employees and families.
- 401(k) savings plan and flexible spending accounts.
- Paid holidays, unlimited paid time off, and Summer Fridays.
- Family leave, well-being programs, commuter benefits, and a hybrid work policy.
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