13 часов назад
Senior Analyst eCommerce Loyalty Programs
85 000 - 95 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Analyst eCommerce Loyalty Programs (eCommerce Loyalty): Owning and growing the US Team TaylorMade Rewards program through commercial execution, member lifecycle strategy, and optimization of loyalty economics with an accent on customer engagement, financial modeling, and cross-functional campaign delivery. Focus on analyzing loyalty KPIs, building member segmentation, running A/B tests, and improving earning, redemption, and communication mechanics.
Location: Carlsbad, California, United States; onsite
Annual base pay: $85,000–$95,000, plus potential benefits and performance bonuses.
Company
develops and sells golf equipment and products through its eCommerce business.
What you will do
- Own and evolve the US Team TaylorMade Rewards program, including earning and redemption mechanics, member lifecycle strategy, and commercial execution.
- Maintain the loyalty financial model and evaluate ROI through repeat purchase rate, lifetime value, and contribution margin.
- Design loyalty campaigns, member automations, personalized journeys, and communications across email, SMS, and push notifications.
- Coordinate with merchandising, site experience, product, retention, and creative teams to deliver loyalty features, exclusive product access, and on-site content.
- Define and report loyalty KPIs, including enrollment, retention, active members, points issuance and redemption, and member spending benchmarks.
- Use analytics, segmentation, and A/B testing to optimize program mechanics and present recommendations to eCommerce and marketing leadership.
Requirements
- 4+ years of experience in an eCommerce business; loyalty experience is preferred.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Strong analytical, organizational, planning, project management, and process-development skills.
- Experience coordinating cross-functional teams, managing vendors, and delivering content assets end to end.
- Strong English verbal and written communication skills required.
- Experience with eCommerce tools or third-party vendors such as Salesforce, Figma, Quantum Metrics, Google Analytics, and Airtable or similar tools.
Culture & Benefits
- Fast-paced, performance-driven work environment with changing priorities and extended hours when necessary.
- Cross-functional collaboration within a large organization.
- Health and wellness benefits, performance bonuses, product discounts, holidays, and paid time off may be available.
- Office-based work with regular computer usage and light physical effort involving lightweight materials.
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