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2 дня назад

B2B Content Marketing Manager (Ecommerce)

106 250 - 125 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US/Australia/Portugal
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
B2B Content Marketing Manager (Ecommerce): Building authoritative B2B ecommerce content programs, including industry reports, whitepapers, blogs, video scripts, and interactive assets, with an accent on thought leadership, technical SEO, and answer engine optimization. Focus on researching industrial commerce trends, interviewing executives and subject matter experts, optimizing content for AI search, and measuring pipeline and revenue impact.

Location: Remote - US

Salary: $106,250-$125,000 USD annual base salary

Company

hirify.global provides commerce infrastructure and product information management solutions that help brand manufacturers, distributors, and retailers improve digital shelf performance in more than 80 countries.

What you will do

  • Develop and execute the B2B content strategy, editorial direction, and content calendar.
  • Create researched thought-leadership assets, including whitepapers, industry reports, strategic blogs, video scripts, and interactive content.
  • Research trends, conduct interviews with C-suite executives and subject matter experts, and turn proprietary insights into content.
  • Copy edit and refine content to meet brand voice, tone, and editorial standards.
  • Optimize digital assets for traditional search engines and AI-driven answer engines and LLMs.
  • Track content performance, attribution, pipeline impact, and optimization opportunities with marketing leadership.

Requirements

  • Seven or more years of experience as an industry journalist, senior content strategist, or recognized thought leader in B2B ecommerce, distribution, or manufacturing.
  • Deep knowledge of enterprise manufacturers and distributors, B2B selling models, product data, ecommerce, and digital transformation.
  • Exceptional writing, research, fact-checking, executive interviewing, and data-analysis skills.
  • Advanced knowledge of technical SEO and AEO, including structuring content for citation by AI search models.
  • Strong project management, strategic autonomy, and cross-functional collaboration skills.
  • Two published B2B thought-leadership pieces and a short cover letter describing relevant B2B ecommerce expertise are required with the application.

Nice to have

  • An established personal brand, following, or frequent publication record in enterprise technology, industrial distribution, B2B manufacturing, or MRO.
  • Familiarity with PIM, ERP, and ecommerce platforms.

Culture & Benefits

  • Inclusive and diverse company culture focused on empowerment, positive thinking, action, and care.
  • Full-time employees receive stock options and access to health and medical benefits.
  • Flexible spending accounts and flexible paid time off are available.
  • Compensation is based on market rates, performance, proficiency, role scope, experience, and internal equity.
  • Headquarters in Boston, with hubs in Lisbon and Sydney.

Hiring process

  • Potential reference checks may be conducted with provided contacts.
  • A Talent team member will contact candidates about next steps if the application advances.

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