1 день назад
Social Media Manager (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Social Media Manager (AI/EdTech): Building Busuu's organic social presence and creator-led content engine across B2C and B2B audiences with an accent on short-form and long-form video, community growth, and data-led experimentation. Focus on scaling content systems, directing creators and on-camera talent, analyzing social contribution to acquisition, and using AI to increase production speed and quality.
Location: London, United Kingdom; hybrid working model with flexible hours.
Company
is an EdTech language-learning platform combining AI-powered courses, real-life lesson content, and feedback from a global community of native speakers.
What you will do
- Set and run the organic social strategy across TikTok, Instagram, YouTube, LinkedIn, and emerging channels for B2C and B2B audiences.
- Own the content calendar, including edutainment, storytelling, product moments, cultural content, and reactive posts.
- Build a creator-led content engine using long-form video as anchor content and adapting it into short-form cuts, clips, and stills.
- Collaborate with Creative, SEO, Performance Marketing, Product Marketing, editors, freelancers, and production partners.
- Develop creator, influencer, and UGC pipelines; guide community and influencer activity across key markets.
- Run social experiments, analyze engagement and acquisition signals, report results, and scale successful content systems.
Requirements
- 3–5 years of experience managing organic social for a brand with a global audience.
- Portfolio of personally created content with performance results and learnings.
- Strong short-form and long-form video skills, including briefing editors, directing talent, and presenting on camera when needed.
- Strong analytical and project management skills, with experience managing multiple shoots, creators, platforms, and stakeholders.
- Daily practical use of AI and interest in building systems and automations.
- Experience managing creator and influencer partnerships from sourcing through reporting; excellent written English required.
Nice to have
- Experience across both consumer and business audiences, EdTech, apps, or subscription products.
- Paid social experience and close collaboration with Performance Marketing.
- Additional language skills and an interest in language learning.
Culture & Benefits
- Hybrid work with flexible working hours.
- Centrally located offices in London and Madrid with breakfast, snacks, and fresh fruit.
- Two free office lunches per week.
- Private health insurance and a dedicated training budget.
- Enhanced maternity and paternity leave, depending on location.
- Team lunches, quarterly team events, and an inclusive, judgment-free workplace.
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