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2 месяца назад

Senior ASA & ASO Manager (Mobile Apps)

Тип работы
fulltime
Грейд
senior
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior ASA & ASO Manager (Mobile Apps): Owning paid and organic App Store growth for Spark and Calendars with an accent on Apple Search Ads strategy, App Store Optimization, and multi-market performance marketing. Focus on scaling campaigns, improving conversion rates, optimizing keyword visibility, and connecting acquisition performance with monetization goals.

Location: Not specified

Company

hirify.global develops productivity applications for Apple devices, including Spark and Calendars, serving tens of millions of users worldwide.

What you will do

  • Own Apple Search Ads strategy, including keyword research, campaign structure, bidding, budget allocation, and scaling across markets.
  • Test and optimize campaigns against CPA, ROAS, volume, and conversion goals.
  • Lead ASO through keyword research, metadata optimization, localization, creative testing, and product page experiments.
  • Monitor rankings, category placement, competitors, and App Store algorithm changes, converting insights into action plans.
  • Collaborate with Product, Design, Marketing, and Data/Analytics teams on growth and monetization goals.
  • Build performance dashboards and report on spend, installs, CPA, conversion rate, rankings, and overall ASA/ASO results.

Requirements

  • 4+ years of hands-on experience running Apple Search Ads campaigns at scale, preferably for consumer mobile applications.
  • Proven App Store Optimization experience, including keyword research tools, metadata optimization, and creative testing.
  • Strong analytical skills and experience with App Store Connect, mobile measurement partners, and BI tools.
  • Experience managing significant advertising budgets and multi-market campaigns.
  • Understanding of mobile app funnels, LTV, CPA, user acquisition, and monetization strategy.
  • Excellent English communication skills and confidence presenting results to cross-functional stakeholders.

Culture & Benefits

  • Customer-centric culture with opportunities to engage directly with users.
  • Ownership, continuous learning, and feedback-driven professional growth.
  • Transparent collaboration and a supportive team environment.
  • Work focused on delivering meaningful product impact and simplifying complexity.
  • Culture of curiosity, creativity, and innovation.

Hiring process

  • The hiring process includes interviews and multiple stages; detailed timelines and expectations are provided after application.

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