Social Media & Content Marketing Specialist (iGaming)

TL;DR

Social Media & Content Marketing Specialist (iGaming): Developing and executing a comprehensive social media and content strategy for a B2B iGaming company with an accent on AI-powered workflows and storytelling. Focus on growing brand awareness, creating thought leadership content, and optimizing content performance across multiple digital platforms.

Company

hirify.global is a fast-growing international B2B iGaming company utilizing cutting-edge AI technologies in its marketing practices.

What you will do

• Own and execute the company's social media and content marketing strategy across LinkedIn, Facebook, Instagram, X, Telegram, and YouTube.
• Create and publish engaging B2B content including articles, newsletters, case studies, and marketing materials.
• Develop compelling campaign messaging, product narratives, and thought leadership content.
• Implement AI-powered tools to enhance content creation, research, and workflow automation.
• Collaborate with Product, CRM, Sales, and Design teams to support product launches and strategic initiatives.
• Analyze content performance and audience engagement metrics to drive continuous improvement.

Requirements

• Proven experience in the iGaming industry is mandatory.
• Strong practical experience with AI tools for content creation and workflow automation.
• Excellent English proficiency (C1+), both written and verbal.
• Strong copywriting, editing, and storytelling skills tailored for B2B audiences.
• Hands-on experience in managing social media platforms and understanding their algorithms.
• Ability to independently manage the full content lifecycle from planning to reporting.

Nice to have

• Experience in B2B iGaming, SaaS, Sports Betting, or FinTech.
• Ability to create AI-generated video content and visual assets.
• Knowledge of SEO, performance marketing, and demand generation strategies.
• Proficiency in Canva, Figma, or Adobe Creative Suite.

Culture & Benefits

• Work in a dynamic, collaborative, and innovation-driven international environment.
• Exposure to cutting-edge AI technologies and modern marketing frameworks.
• Significant impact on global brand growth and market positioning.
• Professional development and career growth opportunities.
• Freedom to experiment, innovate, and bring new ideas to life.