Product Marketing Intern (Garment Care)

TL;DR

Product Marketing Intern (Garment Care): Supporting the product management team in market analysis, lifecycle management, and new product development for small domestic appliances with an accent on consumer insights and competitive benchmarking. Focus on creating value propositions, developing communication content, and tracking product performance to drive market success.

Location: Must be based in Amsterdam, Netherlands (Hybrid, 2-3 days in the office)

Company

hirify.global is a global company dedicated to turning houses into homes through innovative small domestic appliances.

What you will do

• Conduct market analysis, consumer insights, and competitive benchmarking to support innovation projects.
• Manage product lifecycle tasks and gather data for product strategy.
• Collaborate with the innovation team to create value propositions and detailed product specifications.
• Develop online and offline communication content to showcase product superiority.
• Create product range leaflets, demonstrations, and organize consumer events.
• Track business performance and assist with pre-launch activities.

Requirements

• Must be currently registered as a student in Marketing, Strategic Management, Business Economics, or International Management.
• Must be available for a 6-month full-time internship.
• Strong analytical skills with proficiency in Excel and PowerPoint.
• Effective communication skills with fluent English proficiency.
• Ability to work independently with a proactive can-do mentality.
• Students from outside the EU must be able to complete an NUFFIC agreement.

Culture & Benefits

• Opportunity to work with world-class brands and a global team of 6,000+ individuals.
• Hands-on experience in the full product development lifecycle.
• Collaborative environment focused on mutual respect and mindfulness.
• Exposure to global innovation projects in the small domestic appliance sector.